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FROM
THE AXELSON CENTER DIRECTOR Adaptive
Capacity Building: What Does it Take?
Over the past
several years, the nonprofit funding environment has shifted. In
response, many nonprofits have struggled-and not so successfully-to
accommodate the change. Other nonprofits have leveraged the
turbulent times, taking time to rethink what they do and how they
operate. These nonprofits have emerged as stronger and more
resilient organizations.
I have long been intrigued by this
notion of adaptive management. Given the same difficulties, what
causes some nonprofits to flourish and others to wither? According
to a number of leading management experts, the difference can be
explained by one thing: adaptive capacity.
Adaptive capacity
refers to an organization's ability to adapt to changed conditions
in pursuit of improved results. Those organizations that excel at
building adaptive capacity typically exhibit common qualities: an
external focus; well-developed interdependent relationships and
network structures; and, inquisitiveness and
innovation.
Adaptive management is the theme for this issue
of The Axelson Review. From our lead interview with futurist
Marsha Rhea to our In the Community feature, highlighting
advisory board member and Executive Service Corps CEO Marsha Lipetz,
to our Ask the Expert discussion with Diane Decker, you will
learn more about what it takes to build adaptive capacity.
Our In The Toolbox column features an excerpt from
our forthcoming book, Winning Strategies: Lessons Learned from
the Alford-Axelson Award Program Winning Organizations. The
story of Seguin Services is a real-life example of adaptive capacity
building in action. You will find similar stories in the book, which
can be purchased through our website at www.northpark.edu/Axelson.
If
you plan to join us for Symposium 2005 on May 11, be sure to
register now-space is quickly filling up. You will not want to miss
this valuable session on nonprofits and marketing. The speaker
lineup is impressive, and the take-home value will be terrific! To
register now, visit http://www.northpark.edu/axelson/2005.cfm.
If
you'd like to print a copy of this edition, click
here.
 Melissa
Morriss-Olson, Ph.D. Director, The Axelson
Center
THE AXELSON
INTERVIEW Anticipating
Success An
interview with futurist Marsha Rhea, from the Institute for
Alternative Futures.
Looking to
the future-when you barely can manage the present-is often
considered a luxury. But it is potentially the most important and
fruitful task your organization can undertake.
While many
nonprofits are comfortable basing future decisions on past
experiences, believing the future will ultimately reflect the past,
futurists believe it is more important to look at emerging trends
and cultural shifts to anticipate the future.
In a recent
interview with the Axelson Review, futurist Marsha Rhea, from
the Institute for Alternative Futures, discussed the importance of
creatively looking to the future, even if a bit frightening, to
create a lasting strategy for your nonprofit
organization.
Axelson Review: What is a futurist?
Marsha Rhea: We help organizations decide what they want
in their future and what is needed to create that future. This
involves trends identification, emerging issues, forecasting,
scenario planning, and vision work. We ask, "What do you want to
create in this world?"
Click
here to read more.
IN THE
TOOLBOX Tweak the Model Take what works, and apply it to something
new. by Deborah R.
Popely
This article
is excerpted from Winning Strategies: Lessons from the
Alford-Axelson Award for Nonprofit Managerial Excellence, by
Deborah R. Popely, which will be published by The Axelson Center in
April, 2005 ($14.95). To reserve a copy, contact kmaldre@northpark.edu.
Seguin Services, Inc. has been helping individuals with
disabilities for over 50 years. They are recognized in their
community as established, successful, and consistent.
But in
recent years, they realized they still could do more. Ultimately,
they decided to move into the businesses of car sales and detailing.
They are now considering taking on another new business venture.
Learn how strategic thinking, a willingness to take risks, and
re-applying mastered skills helped this nonprofit expand their
mission and better achieve their goals.
Click
here to read more.
ASK
THE EXPERT Innovations on the
Cheap How creativity can raise your
bottom line. by Diane Decker, author
and consultant for Quality Transitions
Q: I keep
hearing that nonprofits need to be innovative, to reach out and
collaborate, and expand revenue streams. But as the head of a small,
financially strapped 501(c)(3), we have our hands full, barely
coming up with enough funds to meet our monthly budget. How do we
find the time and money to innovate?
Diane:
Innovation demands creativity and risk-taking. Creativity is the
ability to generate new ideas, approaches, and solutions. Some
people equate creative ideas with huge breakthroughs. In reality,
incremental improvements are also creative and important because
they support continual improvement. Sometimes organizations limit
their creative potential because they are waiting for the next big
idea and discount creative improvements to existing programs. Even
small improvements can improve the bottom line.
Click
here to read more.
IN THE COMMUNITY Change
with Purpose An interview with Marcia
Lipetz, President of ESC of Chicago, on adaptive
capacity.
Dr. Marcia
Lipetz brings nearly 20 years of grant-making and nonprofit
experience to her position as President and CEO of Executive Service
Corps of Chicago (ESC). The ESC of Chicago's mission is to enhance
lives by helping improve the management and governance of
nonprofits, schools, and governments though the efforts of highly
trained volunteers (consultants).
Her experience and
knowledge of the Chicago nonprofit community makes her an asset to
the Axelson Center Advisory Board. We recently discussed the changes
in the nonprofit sector and what it takes to build adaptive
capacity.
Axelson: You have spent your entire career
working for nonprofits. Why this career path? Marcia
Lipitz: My family background led me in that direction--both my
parents were social workers. The individual decision came after I
received my Ph.D. in sociology. I sought a position that would
utilize my research skills. Because academic faculty positions were
few and far between, and I did not want to work for a major
corporation, I decided to work in the philanthropy and nonprofit
sector.
Change is a constant in the nonprofit sector. What
are the top three things an organization can do to build adaptive
capacity? An organization needs to purposefully address
change. This includes being able to answer the following three
questions:
- Why do you want to change, and what needs to change?
- What are your limits?
- What are your current assets and strengths?
What
steps would you recommend for personal adaptive capacity
building? First, a person needs to be willing to make
changes. Then, they need to know what their strengths, skills, and
preferred work environment is. Also, individuals need to think
broadly about what they can do with their talents, beyond the
standard career path.
During your time at the ESC of
Chicago, what trends have you noticed among nonprofit organizations
requesting services? We offer two main services:
organizational development (strategic planning, benchmarking, etc.)
and individual leadership capabilities (roundtables and coaching).
The second category generates a quarter of our revenue and takes up
larger amounts of time. There is a huge demand among nonprofit
leaders for individualized, professional support that allows for
discovering one's own strengths.
If you would like the
help of ESC of Chicago, call (312-580-1840) or email one of ESC's
senior marketing associates (info@esc-chicago.org). Interview
by Kris Maldre.
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Greater
Chicago Nonprofit Gateway
The Greater
Chicago Nonprofit Gateway, an online resource
center for the Chicago-area nonprofit community and beyond, is
a natural extension of the Axelson Center's mission to be a
"teaching and learning resource for the nonprofit
community."
In addition to facilitating communication
across the local nonprofit community, Gateway's
purpose is to provide easily accessible nonprofit resource
information.
The nonprofit sector will benefit from its
rich online resources and will become informed of learning
opportunities and local nonprofit events.
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| AXELSON EVENTS |
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North Park University's Axelson
Center for Nonprofit Management will hold its Sixth Annual
Symposium "Nonprofits and Marketing: Unleashing the Power
and Promise of Your Mission to Meet the New Market Reality" on
May 11, 2005. To register, click
here.
Pre-Symposium Institute Mission-Based
Marketing with Peter Brinckerhoff on May 10, 2005. For further
information and to register, click
here.
The ePhilanthropy global tour makes a
stop in Chicago at North Park University on June 16, 2005. For
further details and to register, click
here.
Summer courses begin May
14.
Fall courses begin August
22.
Download an application by clicking
here.
Sponsorship & Advertising
Opportunities available for the Axelson Center's 6th Annual
Nonprofit Symposium. Speak directly to nearly 700 of
Chicagoland's top nonprofit professionals. View PDF here,
or email rraetz@northpark.edu
for more information.
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